H

Howie Richmond

Died
May 20, 2012
Age
94 years

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Howie Richmond, 94, American music publisher and executive.

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60 Seconds Life Story

Howard Spencer Richmond was a titan of the American music industry who shaped the sound of the twentieth

60 Seconds Life Story

Howie Richmond

1917 – 2012

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60 Seconds: Howie Richmond's Life Story

1:04Added 2026-10-31Generated

This documentary short explores the life of Howie Richmond, a prominent American music executive and founder of The Richmond Organization.

Transcript

Howard Spencer Richmond was a titan of the American music industry who shaped the sound of the twentieth century. Born in Queens, he began his career in 1935 as a publicist for legendary stars like Frank Sinatra and Glenn Miller. By 1949, Richmond turned his attention to music publishing, co-founding Cromwell Music in New York City. He quickly achieved success with hits like the popular song Hop-Scotch Polka. Richmond soon expanded his reach by establishing The Richmond Organization, growing it into one of the world's largest independent publishing houses. Throughout the fifties, he built a global network of imprints to promote pop, folk, and rock music across borders. Howard Richmond passed away in 2012 at the age of ninety-four, leaving an enduring legacy in international music publishing.

Play the illustrated life story above, or read the full biography on this page.

Visual credits: Generated illustration by The Deaths Archive (Generated illustration, not a photograph) · U.S. National Archives (Public domain) · Flickr (CC BY-SA 2.0) · Unsplash (CC0) · I took this camera on my Sony DSC-T1 point and shoot, whilst Katherine Jenkins signed her publishing contract for her first album with Sir Harry Cowell at Rive Droite Music Previously published: Never been published to my knowledge (CC BY-SA 3.0) · Own work (CC BY-SA 4.0) · Own work (CC BY-SA 3.0)

An illustrated presentation assembled inside the archive from the approved script and the credited images: narration, scene transitions and captions. Caption timing is estimated from the narration.

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Full Biography

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Howard Spencer Richmond (18 January 1918 — 20 May 2012) was an American music publisher and music industry executive. He established The Richmond Organization, Inc. (TRO), one of the largest independent music publishing organizations in the world, and had a hand in commercializing and promoting many pop, folk and rock songs beginning in the 1940s.

Life and career

Early life and public relations career (1918–1945)

Richmond was born in Queens, New York. His father, Maurice Richmond, was a music publisher (at Paull-Pioneer Music) and distributor. Richmond attended the Loomis Chaffee School from 1931 to 1935, graduating in 1935, and thereafter, the University of Pennsylvania. He began working in the music business in 1935, soon establishing his own press office in New York City to publicize clients who included Glenn Miller, Frank Sinatra, Dinah Shore, the Andrews Sisters, and Woody Herman. During World War II he served in the Army Air Corps, before helping Buddy Robbins to establish the Robbins Artist Bureau, later known as the American Artists Bureau.

Entry into music publishing (1945–1949)

In late June 1949, Richmond teamed up with H. Z. Roland, lyricist Carl Sigman, disk jockey Gene Rayburn and British musician Billy Whitlock to form a music publishing company. The purpose of the new venture was to publish Sigman and Rayburn's new lyrics to the song "Scotch Hot, Hopscotch Polka", which had been composed and recorded in England by Whitlock for British Decca Records. Richmond was not originally one of the partners in the company, but was brought in to handle the publicity. Named Cromwell Music, Inc., the company setup in an office at 119 West 57th Street in New York and affiliated itself with the performance rights organization American Society of Composers, Authors and Publishers. "Hop-Scotch Polka" was officially published on July 6, 1949 and was quickly recorded by Guy Lombardo for Decca Records, Art Mooney for M-G-M Records, The Three Suns for RCA-Victor and Bill Gale for Columbia Records; it was a hit.

In September 1949, Bob Baumgart was hired as Cromwell Music's East Coast contact man. In October 1949, Bob Stern was hired as West Coast contact man and Saxie Dowell for the Midwest, based in Chicago. In November, Lucky Wilber replaced Bob Stern for West Coast representation. Cromwell Music followed up with the No. 1 hit "Music! Music! Music!", written by Stephan Weiss and Bernie Baum, and recorded by Teresa Brewer.

Founding of Cromwell Music and early successes (1949–1951)

In early February 1950, Richmond bought out H. Z. Roland's and Carl Sigman's interests in Cromwell Music and became sole owner of the firm. Richmond rapidly expanded the company and formed several other publishing imprints, affiliated with both ASCAP and BMI. In June 1950, he formed his second music publishing company, Spencer Music, Inc. (the company name was his middle name), and affiliated with Broadcast Music, Inc. He named Peter Kameron as professional manager and Lucky Wilber as West Coast representative of Spencer Music. He also moved his offices to a bigger location at 129 West 52nd Street in New York.

Expansion of affiliated publishing companies (1950–1953)

In September 1950, Richmond formed his third music publishing company, Warwick Music, Inc., affiliated with ASCAP. Only a month later, however, Warwick Music, Inc. was renamed Essex Music, Inc. due to the existence of another already existing, unrelated Warwick Music, Inc. music publishing firm. In October 1950, he formed his fourth music publishing company, Hollis Music, Inc., which was affiliated with BMI. Loring Buzzell, former employee of Irving Mills' Mills Music, Inc., was named professional manager in charge of Hollis Music. In December 1950, Richmond co-acquired the music publishing company, Folkways Music Publishers, Inc., with Pete Seeger and other members of The Weavers (credited as Paul Campbell). Folkways Music Publishers was tied to BMI and assigned to professional manager Peter Kameron (who also managed The Weavers) and West Coast representative Lucky Wilber.

International ventures and new imprints (1953–1956)

Also in December 1950, Richmond welcomed Al Brackman as general professional manager of Hollis Music and general manager of all BMI affiliates, the later officially stepped into the position on January 2, 1951. In January 1951, Richmond renamed Spencer Music, Inc. to Ludlow Music, Inc. In March 1951, Richmond formed another imprint, Dartmouth Music, Inc. mainly for the purpose of accommodating foreign compositions in the United States. Dartmouth was eventually linked to ASCAP in July 1951 and Richmond placed Loring Buzzell as general professional manager of the company. Also in 1951, the Richmond firms moved to an even bigger office, located at 666 Fifth Avenue, Midtown Manhattan. In March 1951, Richmond began working on establishing music publishing firms in the United Kingdom and Europe. In September 1951, he went abroad intending to form Cromwell Music, Ltd., based in London, England, and Éditions Cromwell, based in France, but the companies stalled.

In 1952, Richmond formed his own record label, Mars Records, which was co-operated with musician Woody Herman. In April 1952, Richmond formed a country music publishing imprint named Melody Trails, Inc., tied with BMI. Melody Trails officially launched in September 1952 and was based in Nashville, Tennessee and managed by Vic McAlpin. In 1953, the companies moved to yet another bigger headquarters, located at 151 West 46th Street, New York, where they would remain for several years. In August 1955, Richmond finally formed a British imprint, Essex Music, Ltd. based in London, England to administer the publishing of songs in the British Empire and to facilitate the licensing of American songs overseas. He named David Platz as professional manager of Essex Music, Ltd., who started the job on September 1, 1955. Cromwell Music, Ltd., which had originally been planned to launch in England in 1951, was finally launched in June 1956. Platz was named general manager of Cromwell Music, Ltd. Loring Buzzell left the Richmond organization in October 1955 and went on to form his own music publishing company Hecht-Lancaster & Buzzell Music.

Formation of The Richmond Organization (TRO) and 1950s folk revival

In the late 1950s, Richmond restructured the firm under the umbrella company name of The Richmond Organization (commonly abbreviated as TRO), successfully attracting writers providing songs and record producers looking to find them. One key to Richmond's expansion was his emphasis on promoting records through radio stations and their disc jockeys, rather than on promoting songs through live performances. In the early 1950s, Richmond had particular success through promoting the songs and work of folk performers, notably Lead Belly (Huddie Ledbetter), Woody Guthrie and The Weavers, who included Pete Seeger. Richmond promoted the Weavers' version of Lead Belly's song "Goodnight Irene" by sending copies of the record to disc jockeys across the US – a technique that had not been widely used before – and the result was sales of over 250,000 sheet music copies and 500,000 records. Richmond also worked closely with Woody Guthrie, providing him with a tape recorder to record his songs, many of which subsequently became commercially successful. Another song that was successfully published and promoted by Richmond was "Kisses Sweeter Than Wine", first performed and recorded by The Weavers and later a hit for Jimmy Rodgers. The song was copyrighted in the names of Joel Newman and Paul Campbell, both pseudonyms used by Richmond, though Pete Seeger later claimed that its tune was derived from a traditional Irish melody, modified by Lead Belly, with new lyrics by Seeger and Lee Hays. Similar concerns over authorship have also been expressed in relation to "The Lion Sleeps Tonight", otherwise known as "Wimoweh", on which "Paul Campbell" is credited as co-writer.

Pop, folk, and rock successes of the 1960s and 1970s

Throughout the 1950s and 1960s, many of the pop songs published by Richmond found success. These included "I Believe", "Fly Me to the Moon", "As Long As He Needs Me", "What Kind of Fool Am I?", and "Those Were the Days", as well as songs initiated by Ledbetter, Guthrie, Seeger and others such as "If I Had a Hammer", "Rock Island Line", "We Shall Overcome" and "Turn! Turn! Turn!". He increasingly developed the company's interests outside of the United States, working with English and French songwriters such as Lionel Bart, Anthony Newley, Leslie Bricusse and Charles Aznavour. In the 1960s and 1970s, he developed links with writers such as Shel Silverstein and, through the subsidiary company Essex Music, British rock musicians including Pink Floyd, The Who, David Bowie, The Moody Blues and Black Sabbath.

Founding of the National Academy of Popular Music (1969)

In 1969, together with Johnny Mercer and Abe Olman, Richmond co-founded the National Academy of Popular Music (NAPM) and the Songwriters’ Hall of Fame to honor songwriters for their contributions to popular music. In 1983, he received the Songwriters Hall of Fame's first ever Abe Olman Publisher of the Year Award. Richmond continued as chairman of the board of The Richmond Organization and The Essex Music Group, although from the 1990s active control was in the hands of his sons, Larry and Frank Richmond.

Death

Richmond died at his home in Rancho Mirage, California, on May 20, 2012.

Richmond Organization subsidiaries and imprints (former and current)

Active New York entities (as of January 2015)

  • Parent company: The Richmond Organization, Inc.
  • Cromwell Music, Inc.
  • Cheshire Music, Inc.
  • Connaught Music, Inc.
  • Devon Music, Inc.
  • Essex Music, Inc.
  • Essex Music International, Inc.
  • Folkways Music Publishers, Inc.
  • Hampshire House Publishing Corp.
  • Hollis Music, Inc.
  • Ludlow Music, Inc.
  • Melody Trails, Inc.
  • Samuel Bronston Music Publishing, Inc.
  • Songways Service, Inc.
  • Spencer Music Corporation
  • Total Music, Inc.
  • Total Music Services, Inc.
  • T. R. O., Inc.
  • MusCadet Productions, Inc.
  • Musical Comedy Productions, Inc.
  • Workshop Productions, Inc.
  • Worldwide Music Services, Inc.

Active New York not-for-profit corporation

  • Anita B. and Howard S. Richmond Foundation, Inc. 501(c)3

Inactive California entity

  • TRO-Palm Valley Music, Inc. (dissolved)

Status not known

  • Dartmouth Music, Inc.
  • Manchester
  • Riverside Drive Music, Inc.
  • Words and Music, Inc.

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Sources

Trivia & Knowledge· 16 questions

Questions drawn from Howie Richmond's archived record and the sources above.

  1. 1.Which record label did Howie Richmond form in 1952 in cooperation with Woody Herman?

    • A.Spencer Records
    • B.Essex Records
    • C.Cromwell Records
    • D.Mars Recordscorrect

    In 1952, Howie Richmond formed his own record label, Mars Records, which was co-operated with musician Woody Herman.

    Source: International ventures and new imprints (1953–1956)

  2. 2.What primary technique did Howie Richmond use to promote the success of the song 'Goodnight Irene'?

    • A.Sending records to disc jockeys across the UScorrect
    • B.Distributing printed sheet music in movie theaters
    • C.Paying artists for television appearances
    • D.Organizing nationwide live concert tours

    Howie Richmond promoted 'Goodnight Irene' by sending copies of the record to disc jockeys across the US.

    Source: Formation of The Richmond Organization (TRO) and 1950s folk revival

  3. 3.What pseudonym was used by Howie Richmond when he was credited as co-writer on songs like 'Kisses Sweeter Than Wine'?

    • A.Paul Campbellcorrect
    • B.H. Z. Roland
    • C.David Platz
    • D.Vic McAlpin

    'Kisses Sweeter Than Wine' was copyrighted in the names of Joel Newman and Paul Campbell, both pseudonyms used by Howie Richmond.

    Source: Formation of The Richmond Organization (TRO) and 1950s folk revival

  4. 4.Which British rock band is mentioned as having been developed through links with the subsidiary company Essex Music?

    • A.Queen
    • B.The Rolling Stones
    • C.Pink Floydcorrect
    • D.The Beatles

    In the 1960s and 1970s, Howie Richmond developed links with writers and British rock musicians including Pink Floyd through Essex Music.

    Source: Pop, folk, and rock successes of the 1960s and 1970s

  5. 5.With whom did Howie Richmond co-found the National Academy of Popular Music in 1969?

    • A.Johnny Mercer and Abe Olmancorrect
    • B.Frank Sinatra and Glenn Miller
    • C.Loring Buzzell and David Platz
    • D.Pete Seeger and Woody Guthrie

    In 1969, together with Johnny Mercer and Abe Olman, Howie Richmond co-founded the National Academy of Popular Music.

    Source: Founding of the National Academy of Popular Music (1969)

  6. 6.What award did Howie Richmond receive in 1983 from the Songwriters Hall of Fame?

    • A.The Abe Olman Publisher of the Year Awardcorrect
    • B.The Popular Music Executive Award
    • C.The Lifetime Achievement Award
    • D.The Pioneer Publisher Award

    In 1983, Howie Richmond received the Songwriters Hall of Fame's first ever Abe Olman Publisher of the Year Award.

    Source: Founding of the National Academy of Popular Music (1969)

  7. 7.Who took over active control of The Richmond Organization from the 1990s onward?

    • A.His wife
    • B.His sons, Larry and Frank Richmondcorrect
    • C.David Platz
    • D.Abe Olman

    From the 1990s, active control of The Richmond Organization was in the hands of Howie Richmond's sons, Larry and Frank Richmond.

    Source: Founding of the National Academy of Popular Music (1969)

  8. 8.In what city did Howie Richmond die on May 20, 2012?

    • A.Nashville, Tennessee
    • B.London, England
    • C.New York City, New York
    • D.Rancho Mirage, Californiacorrect

    Howie Richmond died at his home in Rancho Mirage, California, on May 20, 2012.

    Source: Death

  9. 9.In what city was Howie Richmond born?

    • A.Rancho Mirage, California
    • B.Queens, New Yorkcorrect
    • C.London, England
    • D.Chicago, Illinois

    Howie Richmond was born in Queens, New York.

    Source: Early life and public relations career (1918–1945)

  10. 10.Which educational institution did Howie Richmond attend between 1931 and 1935?

    • A.New York University
    • B.University of Pennsylvania
    • C.Columbia University
    • D.Loomis Chaffee Schoolcorrect

    Howie Richmond attended the Loomis Chaffee School from 1931 to 1935, graduating in 1935.

    Source: Early life and public relations career (1918–1945)

  11. 11.During which conflict did Howie Richmond serve in the Army Air Corps?

    • A.Korean War
    • B.Vietnam War
    • C.World War I
    • D.World War IIcorrect

    During World War II, Howie Richmond served in the Army Air Corps.

    Source: Early life and public relations career (1918–1945)

  12. 12.Who was the initial partner hired by Howie Richmond as the East Coast contact man for Cromwell Music in September 1949?

    • A.Saxie Dowell
    • B.Lucky Wilber
    • C.Bob Baumgartcorrect
    • D.Bob Stern

    In September 1949, Bob Baumgart was hired as Cromwell Music's East Coast contact man.

    Source: Entry into music publishing (1945–1949)

  13. 13.What was the name of the music publishing company Howie Richmond formed in June 1950, named after his middle name?

    • A.Melody Trails, Inc.
    • B.Warwick Music, Inc.
    • C.Hollis Music, Inc.
    • D.Spencer Music, Inc.correct

    In June 1950, Howie Richmond formed his second music publishing company, Spencer Music, Inc., which used his middle name.

    Source: Founding of Cromwell Music and early successes (1949–1951)

  14. 14.Which former employee of Irving Mills' Mills Music, Inc. was named professional manager in charge of Hollis Music in 1950?

    • A.Al Brackman
    • B.Peter Kameron
    • C.Loring Buzzellcorrect
    • D.Lucky Wilber

    Loring Buzzell, a former employee of Mills Music, Inc., was named professional manager in charge of Hollis Music in October 1950.

    Source: Expansion of affiliated publishing companies (1950–1953)

  15. 15.Why was the newly formed Warwick Music, Inc. renamed Essex Music, Inc. shortly after its formation in 1950?

    • A.It was required by ASCAP regulations.
    • B.It was merged with a record label.
    • C.The professional manager requested a name change.
    • D.Another unrelated firm already held that name.correct

    Warwick Music, Inc. was renamed Essex Music, Inc. due to the existence of another already existing, unrelated Warwick Music, Inc. music publishing firm.

    Source: Expansion of affiliated publishing companies (1950–1953)

  16. 16.In 1951, to which location in Midtown Manhattan did the Richmond firms move their offices?

    • A.129 West 52nd Street
    • B.119 West 57th Street
    • C.666 Fifth Avenuecorrect
    • D.151 West 46th Street

    In 1951, the Richmond firms moved their offices to 666 Fifth Avenue, Midtown Manhattan.

    Source: International ventures and new imprints (1953–1956)

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